New members

[New member] Maison Marom

Maison Marom is an international lifestyle group of companies uniting several creative ventures, based in Yerevan, Armenia and founded by two visionary women, Mareta Gevorkyan and Olga Medelyan.

With the core mission of making business a cultural legacy, the brand blends innovation, aesthetics and cultural values to create experiences that transcend the commercial sphere. Maison Marom believes that business is not just a means for profit – it’s a tool to create lasting cultural impact and redefine contemporary living.

Rien-à-Porter Lifestyle Ecosystem

Rien-à-Porter is a lifestyle brand that unites fashion, beauty, gastronomy and design within a single curated ecosystem. As a multi-format concept, it includes Yerevan’s first lifestyle store, a global e-commerce platform, a line of artisanal gelato and gelaterias, as well as a growing network of premium coffee spaces.

Each element within Rien-à-Porter reflects a shared philosophy — refined taste, elevated service and meaningful aesthetic experiences. The brand sets a new standard for how lifestyle is curated, delivered and lived.

Gelateria by Rien-à-Porter

Gelateria by Rien-à-Porter transforms the simple pleasure of gelato into a cultural experience. True to the brand’s belief that culture and innovation should coexist, this project offers an immersive sensory journey. The creations are thoughtfully designed to evoke emotions and reflect the rich cultural heritage of Armenia.

Just as fashion tells a story through its fabric, Gelateria brings the essence of culture to life through flavor. This is a space where taste, style and cultural expression come together, inviting guests to indulge in a world of layered experiences.

Marom Peaceful Label – a fashion brand that reinterprets Armenian heritage through the lens of contemporary design. Every piece by Marom Peaceful Label is a dialogue between past and future, blending deep cultural narratives with modern aesthetics.

The Revival of the AOKS Building in Partnership with the Kéron Foundation and Z&A Stores – a project that embodies Maison Marom’s commitment to preserving and reimagining cultural landmarks. This historic Yerevan building is being transformed into a dynamic cultural hub where art and heritage find new meaning.

hosq – an international platform at the intersection of art, science, and technology. It is a foundation for the creative industries of the future, where new methodologies are developed, and artistic boundaries are redefined.